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Rowan University has changed dramatically over the years and our identity as an institution has, too.

What hasn’t changed is how complex and competitive the communication process is for an institution of our size and diversity. I’m pleased to introduce our new logo and guide to graphic standards, key parts of our effort to identify the University on campus and beyond, uniting under the Rowan University banner all of who we are and what we do.

It’s not often that something is both easy and important, but protecting our graphic identity is just that. Because communication projects come in many forms with many aesthetic and technical concerns that affect the way we communicate, we rely on graphic standards to keep our identity consistent and strong.

As everyone uses the University logo and standards guide, we will all benefit by communicating the same visual message about Rowan’s diverse community and endeavors. Please join me in displaying our “graphic signature” proudly.


Donald J. Farish
President

 


This graphic standards guide is the result of a 15-month effort by dozens of individuals representing all sectors of Rowan University. It provides standards and guidelines for the correct use of the University identity in the most common applications.

If you have any questions, comments or suggestions about the University's Graphic Standards, please contact the University Publications staff:
  , director, x4195
  , assistant director, x4153
  , graphic designer, x4267