The
Rowan University logo family
The Rowan University
logo family is a flexible set of type and art options that will
suit virtually every need for a Rowan signature. Here are a few
things to keep in mind:
• |
Only the stacked, offset version
may be used on stationery items. Purchase your letterhead,
envelopes and business cards from a printer who has agreed
to our standards on quality, color, paper stock and style
so you can be assured of the best product at the best price.
Non-approved vendors will not be paid for work, nor will
individuals or departments be reimbursed for such purchases. |
• |
Be sure to use the right file format
for your project. Contact University Publications for the
video, web and print versions of the logo which have technical
features to ensure good quality reproduction in each medium. |
• |
If your project is a promotional
item (a coffee mug, tote bag, pen, apparel or other item),
it might be best to use art (other than the logo) that
allows for these products’ special imprinting areas.
Please check with University Publications about custom
imprints and using a vendor who will comply with our standards. |
Our John Hancock
The logo should be used as an identifying mark that shows affiliation
with the University.
Using the logo as a "signature element" (at a relatively
small size) shows the relationship between the University and
its offices, departments, programs, outreach, etc. (i.e., Department
of English or The Graduate School). The name of your unit should
appear beneath the Rowan logo as part of the unit’s
contact information or by itself.
| Logo standards |
1. |
The logo should appear on the front or
back of a publication or project as a subtle but consistent
reminder of a relationship with the University.
|
2. |
Use only one of the variations provided on the Logo
Downloads page. Don’t try to use different configurations
of the art and type or attempt to change one to suit your
project.
|
3. |
The logo may not appear with another exempt
entity logo or the University seal.
|
4. |
To help show the affiliation between the
University and its offices, departments and programs (i.e.,
Department of English or The Graduate School), the name of
a unit may appear with the Rowan logo in the typographic
design specified in the Graphic Standards for identifiying
Rowan units.
|
5. |
The encircled torch may not appear by
itself without authorization from University Publications.
|
6. |
Individual unit logos may not be used on letterhead
and business cards, except as mentioned in Exemptions.
|
7. |
Use the logo at a minimum width of 4 picas, or 2/3 inch,
as long as you use the entire image and the words, “Rowan
University” are legible.
|
8. |
The logo may be embossed, stamped, screened into a background,
reversed to white or reproduced in any of these colors:
|
9. |
Special reproductions such as embroidery and engraving
are possible, too. Please contact University Publications
if you’d like more information about these options.
|
10. |
The logo should not be printed over photographs or artwork
with great detail or high contrast. When the logo appears
over a photo, it may not be more than 40 percent in neutral
density where the logo is placed.
|
11. |
The logo should be positioned such that the clear area
surrounding the logo remains at least the radius of the circle. |
The Rowan
family of logos |
| |
|
