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College of Communication & Creative Arts - Public Relations & Advertising

Rowan University

Public Relations & Advertising Faculty

Suzanne Sparks FitzGerald, Ph.D.; APR; Fellow PRSA
Professor and Chair
B.A. Eastern University
M.S. Drexel University
Ph.D. Temple University

Dr. FitzGerald is Chair of the Public Relations and Advertising Department. She has more than a decade of experience in corporate and marketing communications. Dr. FitzGerald serves as accreditation chair for the Philadelphia Chapter of PRSA.
Dr. FitzGerald’s research interests include credibility of PR and advertising and PR education.

Joseph N. Basso, Ph.D.; APR
Associate Professor
B.A. Rowan University
M.A. Rowan University
Ph.D. Texas A&M
J.D. Widener University

Dr. Basso, an attorney, also practices as a consultant in the areas of business writing and organizational planning. He is co-author of The Writer's Toolbox.
Dr. Basso’s research interests include media law, corporate training and business writing.

Kristine C. Johnson, Ph.D.
Assistant Professor

B.S. University of Texas
M.S. Texas Christian University
Ph.D. Florida State University

Dr. Johnson teaches courses in marketing communication and advertising including Integrated Marketing Communication and Introduction to Advertising. She has also taught Hispanic Marketing Communication and Global Communication. Dr. Johnson has industry experience in advertising and a background in radio broadcasting.
Her research focuses on consumer behavior, especially in relation to online media. Her work has been published in The Journal of Radio and Audio Media and she has presented at multiple academic conferences.

Bokyung Kim, Ph.D.
Assistant Professor

B.A. Handong Global University
M.A. Michigan State University
Ph.D. University of Missouri

Dr. Kim’s public relations scholarship has been reported in 12 peer-reviewed conference papers, including a top paper award at the Public Relations Society of America’s (PRSA) Health Academy Conference. Her most-recent publication appears in the journal Cyberpsychology, Behavior, and Social Networking.
Dr. Kim’s research interests include strategic conflict management, organizational transparency, and social media effects research.

Edward H. Moore, APR
B.A. Rowan University
M.A. Rowan University

Professor Moore has more than 20 years of experience as a communications executive and educator. His most-recent books include: The School and Community Relations (Allyn Bacon), School-PR Research Primer (NSPRA), Mastering E-Newsletters (NSPRA), and School Public Relations for Student Success (Corwin).
Professor Moore’s research interests include educational public relations and technology in PR and advertising.

Asi Nia-Schoenstein, APR
B.A. Clark University
M.A. Boston University

Professor Nia-Schoenstein has 25 years of experience in international, corporate, and agency public relations. She has worked in various European and Middle Eastern countries.
Professor Nia-Schoenstein’s research interests include international public relations and advertising and cross-cultural communication.

Marilena Olguta Vilceanu, Ph.D.
Assistant Professor

B.A. University of Bucharest
M.A. University of Bucharest
Ph.D. Temple University

Dr. Vilceanu's teaching is informed by her international background and experience in communication and management in industry, political organizations, and higher education. Her research interests include semantic network analysis of advertising and media coverage of major issues in science and technology, and communication campaigns using fragmented media, as well as framing, international, and interpersonal communication.


Gina Audio

B.A. Rowan University
M.A. Rowan University
M.A.Ed. University of Phoenix

Professor Audio has 20 years of experience in public relations in the for-profit and non-profit sectors in southern New Jersey. She’s currently conducting her doctoral research at the University of Phoenix.
Professor Audio’s research interests include cultural diversity, poverty and social problems.

Louis F. Rodolico
B.S. Drexel University
M.A. Temple University

Professor Rodolico has over 25 years of experience in the communications industry including management positions in marketing, advertising, research, promotion, sales, and public relations. Professor Rodolico’s focus is to tie his industry experience and academic background to the classroom in a creative and informative fashion.

Charles Volpe
B.A. Brooklyn College
M.A. Rowan University

Professor Volpe has more than 20 years of advertising and marketing communications experience and headed his own firm for 16 years. He serves as Publisher/Managing Editor of a regional advertising trade magazine.
Professor Volpe’s research interests include user content experiences and digital trends.