College of Communication & Creative Arts - Public Relations & Advertising
Rowan PRSSA and PRaction
The Anthony J. Fulginiti Chapter of the Public Relations Student Society of America (PRSSA) at Rowan University helps students develop the portfolios, know-how and networking connections needed to succeed as professional communicators.
Last year, Rowan’s PRSSA chapter was voted “Outstanding Chapter in the Nation” for the eighth time — a national record. In its 34-year history, Rowan University’s PRSSA chapter has won more than 200 national and regional awards — more than any other chapter in the nation.
Our student-run PR agency, PRaction, offers students a wide variety of opportunities to research, plan and implement public relations campaigns for business and non-profit clients.
All communication students are encouraged to get involved with PRSSA. Membership meetings generally are held every-other Wednesday and special events are scheduled throughout the year. For more information, please contact Professor Anthony Fulginiti, Dr. Suzanne FitzGerald or Dr. Tracie Babb.
Rowan Ad Club and Ad Dynamics
Rowan University’s Ad club serves students with an interest in advertising and advertising careers. It is a college chapter of the American Advertising Federation (AAF). Rowan’s chapter is now in its 31st year.
Rowan’s Ad Club gives students numerous opportunities to work with advertising professionals and organizations. Ad Club students have also worked closely with the Philly Ad Club. Ad Club students regularly participate in conferences and agency tours. Rowan’s Ad Club has received national awards and recognition, including a Philly Ad Club “ADDY Award.”
Ad Dynamics, Rowan’s student-run advertising agency, offers students the chance to handle “real world” advertising accounts for business and public-service clients. Ad Dynamics programs let students build campaign books and portfolios showcasing their research, strategic planning, creative concepts, and media planning.
All communication students are encouraged to get involved with Ad Club. Regular membership meetings and numerous special events are scheduled throughout the year. For more information, please contact Prof. Marisa Miloszewski.