Our philosophy
When someone sees an item produced by Rowan University, it should have a certain “look” about
it that says, “Rowan.” At a glance, the use of color, typography,
photos and illustrations should work together to reflect our graphic identity
and design standards. This doesn’t mean that everything has to look alike,
but that certain elements and design techniques in a wide range of projects
should be consistent enough to show that they’re from the Rowan family
of communicators.
Working with the Publications Office
If you bring your project to University Publications, our graphic designers
or freelancers will create a communication solution that is consistent with
the University’s marketing themes and visual standards. Your University
Publications creative team may include a designer, marketing representative,
photographer and editor who will help with your publication and printing needs.
To talk with us about a project, e-mail Lori Marshall or call University Publications.
Working with an “outside” design
vendor
If we can't help you with your project, we may suggest a
freelance designer who is familiar with the University’s Graphic Standards.
You may choose another designer or design firm, but you are still required
to follow the Graphic Standards. Be sure to point them
to this website.
It’s
a privilege to represent the University. We have a responsibility
to do it well.
Whether you’re
producing a brochure, a web page, a coffee mug or something
else, please abide by the Graphic Standards
policy. If
you’re not sure about following the standards for your
project, please check with University Publications at the
start of your work.
If you have any questions, comments or suggestions about
the University's Graphic Standards, please contact the University Publications
staff:
