BS in Marketing

Develop a full understanding of the functions of business and prepare to be a marketing professional with our bachelor of science marketing degree.

Two students dressed in business attire are speaking on campus

Why choose Rowan's marketing program?

Prepare for marketing careers in a rapidly changing business, social and political environment.

Explore marketing within a global and socially responsible framework. Gain real-world experience through supervised internships and class projects that focus on the development of marketing plans for South Jersey firms.

Our award-winning chapter of the American Marketing Association will allow you to build leadership experience, organizational skills and your own professional network.

Key considerations

Quick Facts

48

Months To Complete

120

Credits

Application Deadlines

7/1

Fall Entry Term

11/1

Spring Entry Term

4/1

Summer Entry Term

Marketing student stories

Rowan students highlight how the marketing program prepares them for a variety of career paths.
Jeff G. conducts a presentation

I chose marketing because I wanted to find a major that best suited my skills in communication in the business world.

Jeff G. Camden County, NJ

RCB graduate Derek Morgan on his commencement day

I started my business Expansion Marketing after graduation. Professor Jon Vogel has his own digital marketing company and he helped me create a plan for my own company.

Derek M. Middlesex County, NJ

A student sits in front of Business Hall.

Rowan has very good, informative and interesting courses. The professors I have met have been the best and very helpful.

Harmanjot K. Burlington, NJ

Reshaun smiles in front of Business Hall.

I chose business marketing specifically because of the rise of social media and the increased need for businesses to expand their marketing teams.

Reshaun T. Camden County, NJ

Shreya S. in front of the Rowan Owl statue

I’m in the marketing degree in three program, which allows me to graduate in three years. Now, I’m currently interning for the Center of Professional Development on campus.

Shreya S. Mercer County, NJ

Careers and outcomes

Recommended for doers, creators, persuaders, and organizers who are interested in careers in:

  • Event Marketing/Event Planning
  • Buying/Merchandising
  • Branding
  • Sports Marketing
  • Social Media Marketing
Gaining Experience in Novel Ways

Professional Development Opportunity on Campus

"This office looks at your resume, it coaches you for interviews, but I'm also being exposed to employers who come to our event," says junior Bryan E. "All those resources definitely help me set my internship goals."

Related programs

Additional majors that may interest you:

decorative campus building in fall

Ready to learn more about Rowan?

From helping you find the right program to understanding how to apply, we’re here to make sure you get the information you need. Fill out the form to get started!
Loading...
With All the Opportunities

Your Future Awaits