What to Expect from the Web Services Blog

Man painting pottery in front of brick wall.

What to Expect from the Web Services Blog

Speaker holds a microphone supporting participants in run a 5k for Run for Rowan for the Flying First Initiative.

Alternative Text - Your Images Need a Voice

Rowan's Schutte marsh wetlands with development and neighborhood in the far background

Broken Links - Don't Leave Visitors at a Dead End

What to Expect from the Web Services Blog

About this blog

The Web Services blog is where our team shares guidance, updates, and resources for anyone who manages content on a Rowan website. Whether you are a seasoned web contributor or someone who just got access to Cascade for the first time, this blog is built for you. 

Readers may expect posts to be practical and readable. We keep things clear, link to deeper resources when they exist, and avoid making things feel more technical than they need to be.

What we cover

Posts on this blog fall into six categories. You may see any combination of these throughout the year.

  • Announcements: News from the Web Services team. New tools, policy updates, compliance deadlines, and anything else the broader contributor community should know about. This post falls into that category.
  • Cascade features: Guides and walkthroughs for modules, tools, and features available in Cascade. Some of these are new releases. Some are features that have been available for a while but deserve a closer look. More information may be found on the Cascade Editor Guide.
  • Digital accessibility: Practical guidance on making your web content accessible to all visitors. This includes alt text, heading structure, PDF remediation, broken links, and more. These posts connect directly to Rowan's ADA Title II compliance work and our April 2026 deadline.
  • SEO: Tips and guidance on helping your pages perform better in search. This includes page titles, meta descriptions, stewardship, and word count.
  • Siteimprove: Walkthroughs and explainers for Siteimprove, our web quality and accessibility monitoring platform. Siteimprove is available to any Rowan employee upon request and to students upon approval by their site's Content Ambassador.
  • User experience: Guidance on making your pages easier to navigate, understand, and use. Good accessibility and good user experience go hand in hand, and this category covers the overlap.

When will you hear from us?

Web Services sends regular announcers to web contributors throughout the year. These are short, focused messages covering one topic at a time, with a link back to the full blog post for anyone who wants to go deeper. You might see an announcer about alt text one month, a new Cascade feature the next, and something about SEO the month after that.

Accessibility topics will come around on a regular cycle, roughly every three months, because these are habits worth reinforcing. Other topics will rotate in based on what we are releasing, what we are seeing in Siteimprove reports, and what contributors are asking about.

Digital accessibility at Rowan

If you manage a Rowan website, ADA Title II compliance is part of your role. The good news is that most of what compliance requires is also just good web practice: clear content, working links, accessible images, and well-structured pages.

The Office of Accessibility Services has launched a Digital Accessibility hub as the central resource for the whole university. From there you can find guidance tailored to different roles across campus, including the Web Services resources you will find here on this blog.

In the coming months the hub will expand to include resources on faculty teaching materials, social media accessibility, university training, and more. It is worth bookmarking now and checking back as new material is added.

We want to hear from you

This blog grows with your input. If something was unclear, if a step did not work the way you expected, or if there is a topic you want us to cover, we want to know.

Share your feedback with the Web Services team! It goes directly to us and helps shape what we write next. If you need hands-on support or have a specific question about your site, submit a support request and we will follow up directly.