Seth Martin
Seth Martin
Seth Martin (he/him/his)
Web Product Architect

Contact Info
Biography
As a forever-student of Logic, Reasoning, and Persuasion, Seth Martin operates as the team's first Web Product Architect, where he develops a vision for Rowan's Content Management System, Cascade CMS, and maintains the platform's governance and operational structure. Working along fellow university faculty, staff, and students website content contributors, Seth optimizes the Cascade designs and interfaces promoting efficiency and best practices. He believes in building autonomy and mastery in everyone, so they, too, may refine their skills and talents within themselves and continue to grow. But in his spare time, Seth enjoys game development, a nice keyboard shortcut, and diving elbows from the top rope 🤼🤼. It's just good entertainment.
Now working within the Division of Marketing & Communication, Seth continues his goals of pushing Rowan University to the first page of Internet search engines, ensuring website content is accessible to all, and collaborating with the Rowan web community so everyone may enjoy the Rowan story.
Junior Web Developer (May '22 - May '25)
Seth has worked at Rowan University since May 2022 as the Junior Web Developer for Web Services. In this role, Seth provided excellent first-tier support and ticket triaging, where he utilized his 10+ years of customer service expertise with critical-thinking, long-term problem-solving, and creativity. Seth's repeated committment to excellence in his work as well as intuitive and inquisitive nature created immense growth within his skillset and expanded his abilities to support the university.
- Correcting a broken link becomes "How can we prevent links from being broken in the first place?"
- Updating an annual PDF becomes "What steps can be abstracted away, so the process automates and facilitates?"
- Fixing a broken video embed becomes "Where can we provide no-code alternatives for new Cascade features?"
- Requesting website analytics access becomes "When can we develop a universal Rowan website analytics tool?"
As these creative solutions came to fruition, the benefit and impact was immediately felt. Over three years, Seth and the rest of Web Services, now Web Strategy & Development, has become a high-performance team supporting the university's web presence and reputation year-round, where sustainable and scalable change development propels the team forward.
Current Professional Development Goals
- Completing ServiceNow's Application Development course in June 2024.
- Exploring best practices in DocOps and SecOps.
Notable Accomplishments and Achievements
- Ambassador Dashboard: Created the first Content Ambassador dashboard optimized for new websites and connecting inquiring stakeholders with content owners. (https://go.rowan.edu/contentambassador)
- Contributor Stewardship Course: Launched the university's first web stewardship course teaching best practices for maintaining content for Rowan's websites. (https://go.rowan.edu/stewardship)
- ServiceNow Certified Systems Administrator (Washington DC) with Rise Up (formerly known as NextGen): Obtained October 2024
- Certificate for the Scholarship of Teaching & Learning (SoTL) Professional Learning Community: A community of of learners committed to developing skills for life-long learning, removing barriers of specialization across institutions, and deepening our understanding of cross-disciplinary learning and dialogue.
Languages
- Python, flask; pandas; bs4;
- HTML5, CSS, JavaScript, Velocity (VTL), php
- Google App Script, Lua 5.2,
Education
- Data Science & Analytics Certification, Correlation One DS4A 2021
- Bachelor of the Arts - Philosophy, Rutgers, the State University of New Jersey 2013
- Winslow Township High School - Class of 2009
Quotes
- "'All roads lead to web' — source unknown" — Carolyn Mudgett
- The first step to getting out of a hole is to stop digging." — former manager
Help and Resources
Contact Information
- If you've identified or need help with a Rowan website, you may reach Web Services Support at https://go.rowan.edu/webrequest and submit the incident form.
- Want to become a Rowan website contributor? Please kindly contact the website's ambassador for site access and onboarding to Cascade.
- Need a live Cascade working session? Book a 15-minute live session with Seth today!
Resources